Mercedes Benz

Freedom by Mercedes-Benz

Client:

Mercedes Benz

Year:

2023

Type:

Motion

,

Precision

Every move focused on clarity and connection.

Project Description

In this inspiring campaign, mastermoves harnesses the power of motion control to highlight the innovative features of Mercedes-Benz vehicles designed for accessibility. Through carefully choreographed shots, we capture the intersection of technology and human experience, showcasing how these advanced features empower individuals with physical challenges.

The studio setting, with its abstract colors and forms, provides a backdrop for macro-detail shots that emphasize precision and inclusivity. Our motion control work ensures every frame conveys the seamless integration of form, function, and freedom.

Credits

Client

:

Mercedes Benz

Production

:

Modest Department GmbH

Lead Motion Control Operator

:

Heiko Matting

Motion Control Operator

:

Pascal Rossow